Every page on the new icmsolutions.com is built from the thirteen templates below, and all thirteen are now standing as working pages with first-draft content. This is the package we ask you to review and sign off. Approve at the template level once, and everything built from each template inherits the same standard automatically.
Each card below opens a live working page. You are reviewing structure, look, and language; the content is a first draft written for your redlines, so mark up anything that reads wrong.
Open each card on a desktop and on your phone. Most of your customers will meet these pages on a phone at a jobsite.
Every page carries first-draft copy: brand intros, FAQ answers, the About story, service descriptions. If a sentence does not sound like ICM, tell us what you would say instead.
Email works. If it is easier to talk it through, we will schedule a walkthrough call. Written sign-off is the gate that opens the full build.
Grouped the way your customers will meet them. The address under each name is where the template lives on the new site.
The front door: video hero, trust numbers, and equipment showcases that follow your A-item stocking priorities.
→ T02Browse by the job: category cards, the sale and rent toggle, the used band, and the equipment FAQ.
→ T03The pattern for every product category. Four categories already run on it; Crushing is the exemplar.
→The standard every model page inherits: full specs, an ICM-hosted spec sheet, FAQ, and a quote path. Never a link out to the manufacturer. Twenty models are seeded; the full catalog scales in as your inventory list lands.
→ T05One catalog, three views: browse everything, browse used, browse for rent. Filters by category, brand, and mobility.
→ T06Shop by brand: intro, brochures, and the brand's fleet grouped by category. Reflects the confirmed lineup with Lippmann and Eagle Crusher removed.
First-draft brand intros for your review →Capabilities, process, and proof rather than a product grid. Parts & Service is the exemplar; Mining and Site Design run on the same pattern.
→ T08One form, routed by intent: quote, rental, parts, service, or site design. When a visitor arrives from a machine page, the form already knows the model.
Routing destination is your call · see the asks below →One map-driven source of truth for all eight branches, replacing the three conflicting location pages on the current site. Addresses and phones are the ones you confirmed on the 7/21 call.
→ T10Each branch gets its own page: address, phone, services at that branch, the network map, and nearby branches. Built for local search in every territory, including Arizona.
Hours per branch still needed from ICM →The library: guides, comparisons, FAQs, news, and case studies, filterable by type and topic. Eight articles are already loaded.
→ T12Articles open with a direct answer, link to related reading, and end with one clear next step. The central FAQ answers the big questions: cost, sizing, rent vs buy, parts, financing.
First-draft FAQ answers for your review → T13The family-of-businesses story, the numbers behind it, and the Careers section linking out to the Campbell Companies job board, per the 7/21 decision.
First-draft story · careers link needs your confirmation →The structure above is not taste; it follows where the demand is. The full keyword research ships with this package.
04 · Keyword Research59 priority-one targets, rental demand confirmed at scale, the Arizona opportunity mapped, and 57 of 114 keywords sitting at zero difficulty. The full breakdown, one tab over.
Each one below carries the answer we intend to work to, so the fastest reply is to tell us which ones we got wrong. Branch hours is the only one of the five we cannot decide for you.
The build is ahead of schedule, which is exactly why we want the head start: filling two hundred machine pages well takes calendar time we would rather spend now than at the end. Reply with your sign-off or your redlines, or ask for the walkthrough, and we keep moving.